Why Likes Are Not Dollars: Building a Results-Driven Marketing Strategy for Facebook and Instagram. In the age of social media dominance, businesses often equate “likes” with success. After all, a post with thousands of likes looks impressive, right? But here’s the hard truth: likes are not dollars. While likes may...
I’m a Leica Street photographer, traveller, avid reviewer, marketer and blogger. I am, by my own admission, a gear nut but I don’t buy gear just to test it or pixel peep. I’m only interested in the art that can be produced with the gear. And seeing what emotions can be brought out in those who see my photos.